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Jump Start Your Online Business
INTRODUCTION
Introduction What to Expect in this course (1:18)
Course Time Management
Start with an Intention (1:41)
Tech and Mindset
Module One: Clarify your message
Module 1 Clarify Introduction (1:03)
Lesson 1 Mission (1:02)
Lesson 7. Differentiating Factor (2:11)
Lessson 3 One liner (0:32)
Lesson 5 Write 3-5 Talking Points (2:07)
Lesson 6 Establish Your Expertise (0:50)
Lesson 8 What's Your Story (1:56)
Lesson 9. Testimonials (3:05)
Lesson 10 Create Impact
EXTRA: Tagline (0:30)
EXTRA: Create a Hashtag (0:40)
Module 2 Monetizatoin
Introduction
Monetization Options (15:05)
Lesson 1: Service
Lesson 2: Signature offer
Lesson 3: Affiliate
Lesson 4: Digital Products
Lesson 5: Products
Lesson 6: Print on demand
Lesson 7: Summits/Events
Lesson 8: Membership
Lesson 9 Sponsorship
Lesson 10: Ads
BONUS: Sales (5:49)
Module 3 Brandmaker Toolbox
Introduction
Lesson 1 Brand Identity (1:02)
Lesson 2: Google Chrome Extensions for Brand Identity (4:45)
Canva for your graphics (10:57)
Mailchimp for lead integration (11:25)
Module 4 Expertise Content
Introduction Content
Expert Statements
Content Buckets
Product-based Demonstration
Create a Show
Headlines
Seach Engine Optimization (SEO)
Analytics
You in Motion
Module 5 "Step into the Spotlight" Video Production
Introduction (6:48)
4 Elements to Pro Video (6:21)
Media Tips (4:55)
Guest Expert Ann Abernethy: Media and Makeup Tips
Module 6 Grow your Email List
Opt-In Introduction (8:20)
Lesson 1 Create your offer
Lesson 2 Opt-in Form
Lesson 3 Landing page
Lesson 4 Opt-in Offer "copy"
BONUS Discipline motivation (1:13)
BONUS Create a paid CHALLENGE as an opt-in
TOOLS
Module 7 Social Media
Introduction
Lesson 1 Social Media
Lesson 2 Social Media Set up
Zoom Q/A (47:24)
Guest Expert Walker McKay - Accelerate Your Brand on Social Media
Guest expert Jillian Livingston - Use Social Media to Drive Traffic
Module 8 Distribution
Introduction Module 8: Distribution
Repurpose Content
Create a Signature Talk
Social Media Plan
Guest Appearance
Ads
EXTRA: Tagline
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